Simplified pricing in the airline industry
Written by: Michèle Laliberté on 11 November, 2004
Tags: air-canada, airlines, business, low-cost, Management, pricing
In an article in USA Today, Joe Brancatelli urges the «Big Six» in the US (American, Continental, Delta, Northwest, United and US Airways) to simplify their fare structure as a way to resolve their financial woes. Railing against their stubborn refusal to change their archaic pricing structure, he cites the example of Ireland’s Aer Lingus [...]
