Family travel and Generation X parents
Written by: François-G. Chevrier on 13 March, 2006
Tags: children, Customer segments, customer-experience, families, generation-X, hotels, travel-behavior
In the last few decades, family realities have changed dramatically. While amenities popular with children (like a hotel pool) are still very important when planning a family vacation, the demand for family travel has been affected by the fact that parents from Generation X now head young families. Having had their children much later in [...]
