The team
Michel Archambault, Holder, Transat Chair in Tourism and Chairman, Tourism Intelligence Network

Michel Archambault is a full professor at the Université du Québec à Montréal (UQAM) School of Business Administration. With a doctorate in Applied Economics, he has extensive experience in various fields of the economy, in both the public and private sectors.
A popular guest speaker at numerous national and international forums and conferences, he specializes in strategic management practices applied to tourism-based businesses. He is a member of the Advisory Committee of the Institut de la statistique du Québec, the board of directors of Tourism Montréal (since 1995) and the Tourism Research Committee of the Canadian Tourism Commission.
A close observer of new trends affecting the development of the industry, Michel Archambault has initiated and directed the organization of various conferences and research projects designed to promote expertise and the sharing of ideas. Finally, he oversees and is a strong supporter of the Tourism Intelligence Network.
Contact information:
Telephone: (514) 987-7882
E-mail: archambault.michel(at)uqam.ca
Paul Arseneault, Director, Tourism Intelligence Network

Paul Arseneault holds a B.A. in Business Administration and an M.A. in the same field from HEC-Montreal. Specialized in tourism research and consulting, Paul Arseneault has directed and contributed to some one hundred projects since entering the field in 1990.
His areas of interest are strategic planning and the development of tourist destinations and products. He has worked with private companies, tourism associations, regional associations and government departments. On many occasions, he has also been a lecturer, group leader and trainer.
Paul Arseneault’s career path has included work as a research professional for HEC-Montreal, UQAM’s Transat Chair in Tourism and the École nationale d’administration publique (ENAP), as well as being president of Pensum Conseil and a senior partner of Groupe DBSF. Since 2001, he has been a lecturer in UQAM’s Department of Tourism and Urban Planning. At the Chair, he has been director of research for the Tourism Intelligence Network since its launch in 2004.
Contact information:
Telephone: (514) 987-3000 poste 2276
E-mail: arseneault.paul(at)uqam.ca
Maïthé Levasseur, Assistant Director

Maïthé Maïthé Levasseur has worked in the field of tourism since 2000, as a consultant for Groupe IBI/DAA and various associations. In addition to working as a Tourism Intelligence Network researcher since 2007 (see page), she is also the Assistant Director.
Contact information:
Telephone: (514) 987-3000 ext. 2278
E-mail: levasseur.maithe@uqam.ca
Audray Lemieux, Planning Coordinator

After working in the private sector for three years, Audray Lemieux joined the Chair team in January 2007, assuming responsibilities such as administrative management, event planning, communications and public relations as well as contributing to certain research projects, notably one on the conventions and events industry. Since February 2009, she has also worked as a researcher for the Tourism Intelligence Network (see page), gathering information on the domestic and international cruise markets. After receiving her B.A. in Tourism and Hotel Management from UQAM, she went on to earn a Graduate Certificate in Treasury-Finance from McGill University.
Contact information:
Telephone: (514) 987-3000 ext. 4264
E-mail: lemieux.audray(at)uqam.ca
Élise Parent, Coordinator, Content Distribution
A graduate of UQAM’s Tourism and Hotel Management bachelor’s program, Élise has held various coordinator positions in the field of tourism, notably in event organization and the distribution sector. In May 2007, she joined the Chair as Coordinator of the Gueuletons Touristiques. In October 2009, she was named Coordinator, Content Distribution, for the Tourism Intelligence Network. Her duties include implementing content distribution and communication strategies, developing tools to facilitate business processes and helping to coordinate the various activities of the Chair and the Tourism Intelligence Network.
Contact information:
Telephone: (514) 987-3000 ext. 2487
E-mail: parent.elise(at)uqam.ca