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promotion

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Hotels: the feminine factor

7 September 2004 Written by: Françoise Mommens

An increasing number of women are circling the globe on business, forcing hotels to change to keep pace. To please this demanding clientele, whose requirements include higher levels of comfort and security, hotels are offering fitness facilities, organic food, perfumed candles and much more. A 2003 study commissioned by Wyndham International Inc. and conducted by [...]

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More and more grandparents are travelling with their grandchildren

16 June 2004 Written by: Claude Péloquin

A 2003 survey by Yesawich, Pepperdine, Brown & Russell (YPB&R) found that one-third of grandparents have travelled with their grandchildren in the last twelve months. In the United States, more than 15% of travel includes children with grandparents. About 21% of this intergenerational travel does not include the children’s parents. Travelling with the family unit [...]

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Television, magazines or guidebooks: Which medium is used to plan travel?

15 April 2004 Written by: Françoise Mommens

According to a survey conducted by the Travel Industry Association of America (TIA), the Internet is the “most useful” medium for finding travel information, followed by motor club magazines and newspaper travel sections. Strangely, however, the same survey notes that media users found consumer travel magazines to be twice as credible as the Internet. According [...]

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