The Troubling Trend of Increasing ‘Web Marketing Ineptitude’ in Hospitality… by Max Starkov

Written by: Maïthé Levasseur on 26 January 2010

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The Québec Tourism Intelligence Network is pleased to present some highly relevant thoughts about online marketing of hotels, written by special collaborator M. Starkov, consultant in Hospitality eBusiness Strategies.
Throughout our nearly 15 years of hotel Internet marketing experience, we have been consistently concerned about the increasing level of disparity between savvy Internet/Mobile marketers in hospitality [...]


Do wind farms affect tourism?

Written by: Julianna Priskin on 9 December 2009

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Like many places, Québec has also created a policy framework to increase energy production from renewable sources such as wind.(1) Wind farm construction presents numerous challenges, but from a tourism viewpoint, it has a direct visual impact on scenic landscapes and an indirect effect on industry due to potential economic losses. Opponents to wind farms [...]


Whale-watching trends: Québec’s position in 2009

Written by: Julianna Priskin on 6 November 2009

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Whale watching is still the fastest growing sector of general wildlife tourism worldwide and this is important for Québec, since marine tourism is a lucrative activity. According to a recent report, 13 million people went whale watching in 119 countries in 2008, compared to 9 million in 87 countries in 1998.(1) In the past 10 [...]


Who is Carbon Neutral in Tourism in Québec?

Written by: Julianna Priskin on 12 June 2009

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Visitors to and from Québec contribute to Greenhouse Gas emissions (GHG), regardless of the mode of transport, distance traveled, or the activity undertaken during a stay. To date, no study assessed neither travelers’ nor the tourism sector’s contributions to GHG emissions, or attitudes or actions towards mitigation in Québec. This creates a knowledge gap about [...]


Global Tourism: Black Clouds with Silver Linings

Written by: Michael Nowlis on 9 June 2009

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Stormy Skies on the Horizon
The global economy has fallen off a cliff and no one is sure when it will hit bottom. According to the International Monetary Fund (IMF), the world’s advanced economies experienced an unprecedented 7.5% decline in real Gross Domestic Product (GDP) during the fourth quarter of 2008. The IMF projects a similar [...]


A portrait of Québec’s tourism sector in 2009 in its path towards sustainable development

Written by: Julianna Priskin on 14 May 2009

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The need to develop tourism based on sustainability principles is a part of a general tourism policy framework since 2005 in Québec(1) and most tourism sub-sectors also have set broad objectives based on this basis, including the Ski-doo Federation (2). Although sustainability is well accepted across Québec’s tourism sector, in practice it is not a [...]


Greening American hotels: some practical measures implemented so far by the lodging sector

Written by: Julianna Priskin on 24 October 2008

The number of certified green hotels continues to grow, but the eco-efficiency measures implemented vary widely among establishments. For many hotels, a sustainability strategy includes working towards carbon neutrality, community involvement, supporting conservation initiatives and participating in a range of certification programs. However, not all hotels are green, and often even basic measures have not [...]


Tourism-related freshwater issues in Québec

Written by: Julianna Priskin on 10 September 2008

Water has become one of the scarcest resources as its consumption has increased sixfold in the last century. At the present time, over 40% of the world’s population lives in water poverty (1-4). In Québec, water quality and resource ownership are of greater concern than water availability since many lakes have suffered from algal outbreaks [...]


Tendency of adherence to green labels in hotels across Canada

Written by: Julianna Priskin on 21 April 2008

Improvements of environmental performance by the accommodation sector are not measured systematically and this makes it hard to estimate the extent of real change. In Canada it is certainly not uniform according to adherence to the programs detailed in Table 1. Although some hotels continue greening their performance, the sector is only at the beginning [...]


Assessing the Demand for Sustainable Tourism

Written by: Rachel Dodds on 4 April 2008

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Rachel Dodds, Director, Sustaining Tourism, & Assistant Professor, Ryerson University and Marion Joppe, President, Tourism Environment, & University Research Chair in Tourism, University of Guelph are assessing the demand for sustainable tourism in this article.
Although there is no question that tourism needs to be sustainable, the actual demand for sustainable tourism is difficult to assess [...]








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