Analyses published in

May 20042 results

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What do we see in our crystal ball?

31 May 2004 Written by: Michèle Laliberté

The pace of everything will only speed up. We see trendy new destinations, enthusiasm for new products, pronounced customer segmentation and new players that shake up a sector of activity. Lots will be going on in the tourism industry. Overall factors Socio-demographics - Populations will be increasingly concentrated in urban areas. By the year 2015, over [...]

Issues|Trends
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Baby boomers, the backbone of the tourism industry

31 May 2004 Written by: Michèle Laliberté

When they were young, baby boomers sported peace signs. Today, they worry about the stock market and the chances of early retirement. Their travel curve will rise but will be difficult to profile. General characteristics Among industrialized countries, Canada experienced the biggest baby boom. Mass retirement of boomers from 2010 to 2020; their median age [...]

Customer segments
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